We are searching for an experienced and innovative marketing coordinator, in charge of marketing for Euroins Romania. This role will have a strong focus on brand awareness.
Roles and Responsibilities:
- to develop marketing strategy and planning;
- to brief and coordinate media agencies;
- to present reports and proposals based on data from the market research;
- to set up marketing budgets;
- to identify and understand sales trends and behaviors and develop targeted strategies for specific programs and prospective client profiles;
- to guide the development and implementation of audience-centered, data-driven marketing;
- to strengthen the company’s image, improve awareness;
- to set up regular market research to identify the structure of the market: current and potential customers, behaviors;
- to build brands awareness;
- to design advertising materials (announcements, leaflets, offers, etc.) in direct collaboration with internal and external partners;
- to negotiate and implement advertising contracts.
- relevant coordinating experience in a similar position;
- college degree in relevant field;
- solid understanding of how to build a funnel, nurture relationships, and grow engagement over time;
- strong networking in the advertising area;
- exquisite copywriting and verbal communications skills in Romanian language;
- superior writing, editing and verbal communications skills in English;
- strong project management, administrative and organizational skills, including supervision of marketing agencies, suppliers and consultants;
- knowledge of basic computer applications, SEO, content and social media channels;
- able to work both independently and as part of teams, to think creatively and “outside the box”;
- ability to travel when necessary;
- experience in B2B marketing;
- developing presentation websites and landing pages;
- communications and sales: collaborating with colleagues and with external digital marketers and other marketing suppliers to meet the marketing & sales KPIs.
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